business strategies

Customer service is crucial in modern business, significantly influencing customer satisfaction, loyalty, and retention through multi-channel support like social media and mobile apps. As digital interactions grow, maintaining professionalism and empathy becomes essential. The historical mantra “The customer is always right” introduced by pioneers like Harry Gordon Selfridge helped shape customer-centric strategies, though its rigid application can cause employee stress and unrealistic expectations. Modern approaches involve empathy, personalization, and leveraging technology for effective service, moving beyond this traditional mantra to balance customer satisfaction with employee well-being.